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Conscious Business Talks ๑ Story-doing


All companies have stories to tell. An ambition, an idea, a purpose, a brand message, unfortunately often only seen from the perspective of the corporation. We build campaigns to tell what we believe the end audience “should” hear from us. The proposal here is to turn it around and challenge ourselves. During this session we will have a look at how to do something which provides meaning, which solves something, which helps someone, which gives purpose to what we offer and only when you have done that, then talk and tell.

About Eva Zahrawi Ruiz

Eva graduated in 1996 in Information Sciences, Advertising and Public Relations at the San Pablo CEU University in Valencia, Spain. She moved to Amsterdam in 2000 to join Cirque du Soleil in the Marketing/Corporate Alliances department, managing sponsorships for the European Tours. After that she became Account Director at Wunderman working on international deployment projects for brands like Land Rover and Jaguar. She then moved to Vodafone where she has been the Brand Director for The Netherlands for the last 5 years. Eva has followed the Executive Program of THNK, the Amsterdam School of Creative Leadership, where she graduated in 2013. She's been member of the board of ADCN and the Vodafone Netherlands Foundation.

Eva’s work has been recognised nationally and internationally with the following awards: Ciclope, Cannes Lions, RAB, Grand Prix Content Marketing, Best of Social Media, ADCN Lampen, Lovie Awards, Euro Excellence Awards, SAN, International Excellence Awards, AMMA, Epica and Eurobest.

Contributor: Eva Zahrawi Ruiz
Date: Thursday the 7th of December
Time: 20:00-21:30
Location: The Conscious Club - Lauriergracht 142, Amsterdam
Price: €12,50 - Also available with your 10-ride & 5-ride pass or membership!

Note: Sorry, we don't do refunds. Unfortunately we can't disturb a started class, so make sure you are in time so you don't miss out! No exceptions.

Earlier Event: December 6
Hatha Yoga & Live Music
Later Event: December 8
Sound Journey